Table of Contents Show 1 What is relationship marketing? 2 Companies using relationship marketing 2.1 Mercury Drug 2.2 Netflix 2.3 Nike 2.4 Paralives Studio 3 The benefits of relationship marketing for businesses 3.1 Increased customer loyalty and satisfaction 3.2 Improved word-of-mouth marketing 3.3 More engaged and vocal customers online 3.4 Less need for traditional advertising … Continue reading Relationship Marketing: A Comprehensive Guide