Now I know what you’re thinking: Do you seriously expect me to believe that Google now has an Artificial Intelligence writing up their featured snippets for desktop? Yes, it’s really true and it’s happening NOW.
Blogs are the best way to create content, in my opinion. You can write whatever you can think of and chances are there’s going to be a market for your thoughts. Some people have made a living out of writing about video games, others at writing guides for SEO and the like. The thing is, not everyone enjoys reading so how do you up the ante and make your blog more visually appealing to a broad audience?
The official AMP Project page announced earlier this month that it successfully launched support for forms created in the Accelerated Mobile Pages (AMP) HTML. The forms that you can create vary between interactive polls, e-mail caps (capture) form to even the more intricate forms like selecting colours on an online marketing product webpage.
Nowadays, majority of people looking up stuff on Google (or on their preferred search engine) use their mobile devices first and their desktop computers second. Google has announced that they have begun testing on a mobile-first search index. What this means is that Google’s index will prioritize crawling their mobile index to understand how or why a content should be indexed in search. So why is this significant?
In terms of progress, SEO is one of the most influential marketing channels in the world. The reason being is that SEO is one of most progressive fields in terms of innovation and updates. Google regularly makes changes to their algorithm to make SEO more rewarding for website owners or to weed out the black hat SEO practitioners. The fact of the matter is that 10 years ago, SEO was a very different game but the players are still the same.
Google solidified its position as THE authority in SEO around 10 years ago during the early 2000s so let’s take a look at how it has changed through the years and ask ourselves: Are the changes good and can are these changes still applicable today? Let’s find out.
It’s been a while since the last update but from September to October, the Penguin 4.0 update was rolled out and implemented everywhere. The roll-out affected a lot of people and many of them have been reporting recoveries from demotions from the older Penguin updates but I’d like to focus on the people who haven’t recovered. So what if you, along with a select group of people, did not recover from Penguin?
SEO is one of the most progressive fields in the world. Everything about it is centered on change and if something refuses to improve, it is then deemed obsolete and dropped. That’s how the world of SEO goes and that’s why everything about it is bordering on the cutting edge. Just recently, Google updated its algorithm with Penguin which we talked about in a previous post.
Content is very important to SEO and I’ve always thought that the key to a successful pursuit of SEO lies in the individual’s ability to create, curate and distribute content. On one hand, WordPress is one of the best blogs to use for SEO because it incorporates SEO tools into its in-house text editor and it’s easily customizable to suit people’s needs, whatever they may be.
In SEO, it is important to build a rapport with your readers because generally, people are more likely to enjoy perusing content shared by people or websites that they like. This is the reason why many SEO Specialists as well as Internet Marketers spend so much time perfecting their craft so that people’s average dwell time would get better over time as well as formulating general strategies in order to retain their converted leads.
SEO is one of the most fun endeavours people pursue because it requires hard work and the pay-off is extremely satisfying. I have always believed in the idea that the things that are truly worth it in life are things that you have to work hard for – and SEO is one of them. Nothing is more satisfying than watching your website grow; along with that growth come an influx of visitors, both returning and curious people who are looking for what you offer.
In short, these visitors are your returning customers as well as potential customers that you have yet to convert. Of course, converting people into active supporters require considerable effort and patience as well as the ability to dish out content that people may find informative or satisfying.
Many SEO specialists think that technical SEO should be the number one priority. I believe that finding the perfect balance between technical SEO as well as content writing is the key to making your website work. Let me tell you why in 10 easy steps.