Google announced the Page Experience Update last May of this year. It was pre-announced which means the actual update won’t be rolling out until 2021 and no specific date was given on the announcement. But they did mention that they will provide at least a six-month notice before they fully roll out the Page Experience update. The announcement stated that Page Experience will be a new ranking factor for 2021 that combines multiple minor ranking factors into a major, bigger one. So, here’s what you need to know about the Page Experience update:
User Experience is officially a ranking factor in 2021 and SEOs who are failing to optimize for it will be in a world of trouble come the next year. If you are well-versed in white hat SEO, you are also probably in the know about Google’s updates on their ranking signals.
Google’s Accelerated Mobile Pages Project has been one of the biggest factors in the push for websites to commit to mobile optimization since its release in 2016. With mobile gradually becoming the dominant internet platform, the need to improve the user experience for its users has become a standard mobile SEO practice.
Google Assistant has been one of the apps that have seen the most updates this year, especially with the company’s increased focus on developing and improving AI technology. While the ability to be able to allow Google Assistant to conduct phone calls and tasks independently may not be available just yet, the new updates help make Google Assistant more effective and user-friendly.
Once upon a time, digital media related to gaming was initially thought of as just a niche, a temporary fad that will fade over the years. Fast forward to today, and gaming is now one of the most profitable forms of media worldwide, with millions of dedicated players contributing to the millions earned each passing day.
SEO in 2018 is another year where big changes are happening, as Google aims to roll out numerous updates that would aim to improve the user experience, especially for mobile websites. When it comes to the mobile experience, this has been seen by Google as the future platform in which search would thrive more.
It is no secret that Google updates its search and ranking algorithms every now and then without informing users firsthand. Some of these updates and changes can come off as minor and will not affect rankings drastically. However, those that do tend to shake things up to varying levels that can cause a good amount of concern.
As we have mentioned before, Google is one of the providers of some of best software that can help your website when it comes to SEO. From analysis tools such as Page Analytics, to tools that help you with content management like Google Trends. These tools have helped us bring in more efficient results that enable websites to perform better.
User experience has always been an important factor for your SEO campaign. Spending enough time on improving your site’s user experience can go a long way, and will help your long-term SEO goals. But improving it is not as easy as it sounds.
The immense value of SEO for businesses has always been something that most companies and brands have accepted. The question “Is SEO a necessity for our business?” however, remains in the hearts of owners and executives. I am here to tell you that it is indeed needed, and it could even help your business grow to new heights.