What is Black Hat SEO? It is a practice that deals with unethical strategies that are geared to increase the ranking of a particular site. Those who use these kinds of tactics do not follow the search engine guidelines which is why you should avoid this SEO type at all costs.
Search engine Optimization can be done in a variety of ways. It’s flexibility and boundaries are almost limitless. There are two popular ways or methods to do SEO and they are called the ‘White hat’ method and the ‘Black hat’ method. You are either of the two or you’re in between.
I’d like to keep my posts simple and short so that the newbies in this particular profession would easily understand. For this post, I would focus on the black hat method.