SEO and Digital Marketing News and Strategies

Is this AI Bot going to Beat Google or Make you Rank #1?

What is ChatGPT

There exists an AI bot that is used by a number of SEO professionals to build whole websites that create massive amounts of search traffic because of its capability. If I told you that you can use this software right now for free, how would you feel?

Well, you’re in luck.

Because it is indeed free to use. And you can, in fact, rank first page for a ton of keywords by piggybacking on its capabilities.

Say hello to ChatGPT – an artificial intelligence chatbot that could understand and do the different prompts and requests you give to it.

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SE Ranking’s Content Marketing Platform: SEO Hacker Review

SE Ranking’s Content Marketing Platform: SEO Hacker Review

Nothing is more frustrating than when your team creates outstanding content, and nobody reads it. If you want the content to work in your favor, you need to make sure it ranks so it gets relevant readers right away. 

So if you are a blogger and want to win over your readers, if you run a business and need to outperform your competitors, or if you want to increase your revenue, you need to make sure that all the textual content produced by you or your team is optimized with SEO fundamentals and your chosen content strategy

That way, you can ensure your site ranks on the first page of Google Search and gets significantly more traffic. CONTINUE READING

SEO vs SEM: Which Works Better For Your Business?

SEO vs SEM: Which Works Better For Your Business?

Whether you run a small business or a big one, a good marketing strategy is never cheap. You have to put money into putting your brand out there, making its name known, and convincing people to buy what you’re selling. The real-world problem is not a lot of people can afford it.

This problem becomes more complicated knowing that spending big money on marketing doesn’t always equate to good results. Some entrepreneurs with a bigger marketing budget would think that having multiple channels to advertise their business would mean higher chances of winning. 

However, using your budget wisely for marketing is what any logical entrepreneur would do. This means only choosing the channels and strategies that best fit your business model and marketing needs. 

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Truly Outrageous SEO Predictions for 2023 and Beyond

Outrageous SEO Predictions

The pandemic aside, Google has taken us through a pretty wild ride since 2020 to today and there are tons of predictions of what could happen in 2023 and beyond. Some people talk about AI writing and other ways to make SEO more efficient but here’s what I really think would happen next year and beyond.

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5 Easy Ways to Building a Solid SEO Content Strategy

5 Easy Ways to Building a Solid SEO Content Strategy

You are stuck in a maze and you’ve tried every possible turn but there is no way out.

This is what our brains feel like sometimes and if you haven’t tried banging your head against the keyboard out of frustration with your content strategy, you have no business reading this.

Yes, even I have those days when getting the mix of SEO and the client’s technical writing desires in your content strategy seems like an unsolvable puzzle.

So here are 5 things to keep close when planning your content strategy so you don’t ever have to damage your keyboard again. You will rank and you will also provide the best possible content to your client and your readers – win, win and win.

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