Tag: structured data

What is an event schema markup? Quick Answer: Schema is a type of code that help search engines (like Google) better understand the content on a given page. This is used to present more informative and “rich” results for users. So using event schema markups will help Google know you’re hosting and promoting events. This […]

In the age that we are living in, most of the daily problems we encounter are not solved by asking an expert or contacting a friend. What do we do? We Google it. Your computer showed an unknown error? Need to change your WiFi password? Want to know the best way to take care of […]

Applying schema markups for your website can take a lot of time and effort because of the variety of markups you have to create. Who has the time to write Product schema code manually for more than a hundred products or create How-to schema per article they publish? While it may look like a hassle, […]

Structured data has become to be one of the biggest things for search. Since Schema.org was launched in 2011 by the search giants Google, Bing, Yahoo, and Yandex as an initiative to create a common set of schemas for the web, there have been tons of improvements in the database. Through time, the number of […]

Schema has become an integral part of optimizing your website for search, as it helps search engines have a better understanding of your website, allowing it to become more accessible for the users. When it comes to informative aspects of your website, adding schema markup provides more context for search engines for information such as […]

Practicing SEO is one of the most engaging “jobs” in the world because it’s one of the few crafts that can be done in more than one way. While a majority of the SEO methodology are defined to be either White Hat SEO or Black Hat SEO, the fact remains that “there’s more than one way to skin […]

As part of the WordLift team and as a blogger, I run several experiments each week to see what kind of strategies can help hack on-page SEO. These experiments provided more in-depth information regarding on-page SEO, along with the discovery of how to properly do it to help my SEO campaign.

What does search appearance mean on Google Search Console? Quick Answer: Search Appearance in Google Search Console shows us the different kinds of rich results that your site was shown in. It also shows us if your site was displayed using Web Light results or video results. Search Appearance also provides the number of clicks […]

I used to believe that you didn’t need to be a technical person when it came to SEO. That powerful copywriting and awesome outreach strategies can bullishly push your way to the top. I realize today that I was wrong. Dead wrong.

Believe it or not, this statement is accurate. Schema has been the project of major search engines since 2011. Google, Bing, Yahoo and Yandex have thought it over – and they’re using Schema markup even today. Let’s go through its benefits – SEO and otherwise – and how you can apply it for your website, […]