The most important element of good SEO is having well-managed team that works together smoothly and effectively. Having a great and well-managed SEO team will ensure that you have an SEO company that is able to strive for success, and be able to grow even bigger.
At SEO Hacker, we have a company creed called GRIBEE (Grit, Respect for Work, Integrity, Beyond Technology, Empathy, and Experimentation) that embodies our principles, and guides us to everything that we do every single day. Managing an SEO team is no easy feat, as being able to work closely requires a great amount of team work and hard work. With that in mind, here are some effective SEO tips on how to manage your team well.
Attend Conferences and Seminars
Working in SEO means having to keep improving, and learning new skills and techniques that would make your job more effective and efficient. One of the best ways to learn new skills, techniques, and tools would be to attend various SEO and digital marketing conferences and seminars.
These events are attended by some of the best and established SEO professionals and companies, which means you are getting the best tips and advice available. For my team, we organize and attend different kinds of seminars and workshops that allow us to expand our skillset and knowledge base. We also organize the annual SEO Summit, as event, where SEO professionals discuss various SEO-related topics that help fellow professionals know more about the updates and trends about the industry.
Delegate Your Tasks and Promote Independence
Being an effective SEO team means being able to do a variety of tasks with a good degree of independence. One of the worst practices that some leaders can do would be to micromanage everything, which can cause a negative impact within the workplace and can cause distractions and tension.
Instead, encourage your team members to be independent and delegate their tasks accordingly. Being an SEO professional means being able to work with minimal supervision, which helps one develop new skills and techniques on how to approach SEO.
Keep Everyone In the Know
One of the key elements in establishing a good office environment is by being transparent with every member of your team. Every important piece of information and detail about the progress of their work must be properly conveyed to every member, whether it be good news or bad. Unless it is about private employee matters, make sure that you would be able keep everyone in the know within your team, as this would foster a better relationship between everyone.
Treat Your Team Like A Family
With my team, we just don’t see ourselves as that, as we see ourselves as a large family that support each other through thick and thin. Every member of your team matters, and forming a strong bond between them would ensure that you have a very effective team that is able to perform at their best, and grow into the best version of themselves. Working in SEO is not just about the results, but it is also about the growth and development of each individual.
Always Strive For More
While it might be easy to stay put after experiencing some good results in your SEO campaign, striving for more is the way to go to get you to the next level. This mindset will help you and your team achieve greater heights than before, and help your company achieve more growth and development. It might be good to be content with good results, but as long as there is the potential to create great results, there is no better way to go than up.
Working in SEO means being a leader and a team player at the same time, and good team management would help you achieve the best results you can get. With these handy SEO tips about team management, you are guaranteed that you will be able to help you and your team form a stronger bond, and create a positive working environment that strives for success.
If you have any questions and inquiries about SEO, leave a comment below and let’s talk.