When it comes to link building, one should focus on two of the most important factors: the quantity and quality of the backlinks which were built for your website. Analyzing the quantity of your backlinks is easy – all you need to do is count the links that were built for your site. How about the quality of your backlinks? Remember that while some links have immediate results, some might take time. There are a lot of criteria that anchors Google rankings; some of them are the domain authority of the website linking back to yours, the quality of the content, and the traffic your link is getting.