Guest blogging is one of the fundamentals of effective content marketing and link building strategy. If you have a website that is looking to get more traffic, starting out by guest blogging is usually one of the best ways to go. This helps expand your online presence, promote useful content, and establish quality and authoritative links.
Talking about social media and blogging in general, content is often considered the king. Undoubtedly in a way, it is. This is what you put before people, through which they start to develop thoughts about your brand’s image and then they decide whether they follow you or not. The question is whether or not content is the only thing you should focus your efforts on. Not at all!
Last week, we discussed the importance of TF*IDF to SEO and we learned a few things, which is good. The thing about SEO is that a lot of it is trial and error so we’re going to be taking learning about TF*IDF which means Term Frequency – Inverse Document Frequency a step further by doing a case study on it using actual data from the SEO Hacker website.
If you still haven’t heard of it, Fiverr (on Fiverr.com) is actually a virtual marketplace of services and goods where anyone can make or take jobs for the price of just $5. The idea (the business more of) became an instant hit the moment it launched. Hoards of people wanting to get things done for a measly price of just 5 bucks flooded the site. And because there’s too many people willing to pour out cash, so did those who are actually willing to do those jobs for a quick cash.
Internet marketing in reality is simply people marketing- it’s just a different avenue. Of course there are many big differences between both online and offline marketing, though if you get the essence of it, the same rules still apply. It’s still all about the people and making them want your product.
So how do you really pull in buyers? Among other things, you need a strong testimonial base.
Last Friday (I hope my mental calendar is still working properly), Sean and I met up and talked about some new exciting things- and new exciting people as well- in store for SEO-Hacker. Okay, I might not be able to drop any more hints about that. Well at least not yet (right Sean?).
What I’m about to share today however revolves around what every product-owner-wannabe needs. Before you start creating your product (or maybe during), before you even think of launching it, or before you even light the buzz online, there’s one thing that you better realize you need- it’s a marketing plan.