Tag: how important is anchor text

When it comes to links, most SEOs give more importance to the authority of the page where the link is coming from or whether the link is dofollow or not. But these two things that I mentioned are not the only stuff that matters. The anchor texts of links matter too and they more important […]

The past month has created a difference in the digital marketing industry wherein more and more businesses are realizing the importance of going digital because of its availability amidst the crisis. Us, as SEOs now have the responsibility to expand our knowledge of strategies and techniques that help us win the SEO game.  That being […]

Linkbuilding is an essential part of SEO. The more links, the merrier. Each link consequently comes with an anchor text. The confusion right now is, does Google still give as much important to anchor text as it does before?