Tag: keyword optimization

Every SEO strategy has one foundational thing in common – keywords. It’s almost always the starting point of our strategies since we use them as the starting point of our strategies where we apply the keywords in almost every part of the strategy. There are a lot of technicalities when it comes to keywords, but […]

Keyword optimization started simple during the early days of SEO. Making sure to insert the target keyword in the prominent parts of the content body as naturally as possible in a limited number of times. But simplicity led to a good number of SEOs abusing it with spammy and black-hat tactics that led to multiple […]

Imagine this scenario, you have published a well-crafted landing page that provides quality content and authoritativeness that Google is looking for and containing the keyword that you want to rank it for. After a while, you check the SERPs to see if your website is ranking for it, and then you see it: You have […]

Normal SEO practitioners will start their projects with keyword research which is basically them looking for targeted keywords that fit their niche. Afterward, they will try to get ranked for their target keyword. Sound familiar right? Because this is what EVERYONE is already doing. Let me tell you a little-known secret: I bet you didn’t […]

Now that we’ve discussed keyword density, it’s time you know the other factors when it comes to keywords in your on-site optimization. Understanding keyword prominence, frequency and proximity can help you leverage the power and placing of your keywords in your website. This is a tutorial for Keyword Prominence, Frequency and Proximity. Keywords are what […]

Keywords are vital to your site’s SEO. Keywords are the cornerstone of your entire SEO campaign. Without the right keywords, your SEO structure has no foundation and will get you nowhere. Understanding keyword density is one step to leveraging your website’s on-site optimization. This is a Tutorial to Keyword Density.

SEO starts with a foundation. It is from the foundation that we get to know where to build, what to build and how to build it. SEO is all about starting on the right foot with the right foundation. That foundation is held by keywords.

Having tackled local search through discussing Geo Targeting Keywords, we now move on to one of my most favorite kind of keyword. Related vertical keywords has to do with your creativity and your ability to adopt a searcher’s and marketer’s story-telling mindset.

Now that we’ve covered the oh-so-important Product defining keywords, it’s just about time to discuss about Geo targeting keywords. These are the keywords that are slowly becoming more popular and more important as localized search is growing stronger.

Talking about Customer defining keywords in the previous lesson, let’s now move on to product defining keywords. What are product defining keywords and why are they important?