Users come and go and knowing where they exit can be just as important as where they went in. Knowing what links users click brings valuable data on user behavior on your website. This will give you, as a webmaster, ideas on ideal locations to place links and anchor texts that will draw them to click. This can be helpful especially if you participate in affiliate programs or you want users to land on your social media pages and other specific websites.
Author’s Note: This process is not applicable to the current Google Analytics anymore. To know the latest process on tracking outbound links clicks, read How to Track Outbound Link Clicks with Google Tag Manager.
For sure you have some outbound links in your website going to other websites for various reasons. We sometimes cite other websites as sources of fun, information, or attribution, etc. You can track which outbound links are clicked by your users by adding a short, simple code in your Google Analytics Tracking code.
You’ve got a link here and a link there. The internet is full of links. Each time you click a link, chances are, it means you’re traveling from a certain webpage to another. In SEO, understanding the outbound link is one step forward for your on-site optimization. I’ll also be talking about hidden keywords in your links below. This is a Tutorial for Outbound Links
Links are an essential factor for the Search engine Optimization of your website. As I’ve pointed out in my previous entry, Links make up to almost 75% of your whole search engine optimization effect.
As SEO specialists, we always keep a keen eye on links. And we always try to accumulate and build links for our website. We find good, relevant and high quality sites to get or ask links from, then we do our stuff. But we should also know the things we have to avoid when we’re building links.