The cat, or rather, the penguin is out of the bag. Penguin 4.0, which may well be the last Penguin by-version update by Google is rolling out and we’re already seeing the fluctuations in the search engine results pages. Here’s how Penguin 4.0 affects SEO long-term.
Google has plans of making their search engine capable of tracking real-time information. Now you can see search results update in a moment’s notice – from twitter or facebook or myspace, etc. This is a phenomenal development for the search engine giant and is sure to affect SEO in the coming years.