SEO Specialists should be able to adapt to Google’s changes on the fly. I’m not exaggerating when I say that for SEO, you either adapt or you die. I can’t stress how crucial it is for any SEO to be ready to accept any changes in the industry and to always be informed on the regular updates that any search engine releases.
I had the honor of being invited to speak in the Digital Media Marketing seminar today at the Mandarin Oriental Hotel in Makati. It was a privilege to talk as a guest speaker there about “Boosting Relevant Online Traffic through Search Engine Optimization”.