When you’ve just published a new article or product and you want it to spread around the internet like wildfire to bring in some traffic, it gets a little bit frustrating seeing how little retweets you’re getting with your TweetMeMe button.
Instead of making your retweet button say something about the greatness of your site and content, it spells out ‘crap content’ when you get a big fat zero for your number of retweets. And it can just hurt the writer and marketer in you. It’s frustrating, I know. I’ve been there.