Tag Archives: seo

What is E-mail Marketing?

What is Email Marketing?

Email marketing is a tried and tested digital marketing strategy. Many businesses still use email marketing as one of their main marketing channels and you can’t really fault them for that. According to Statista, there are four billion email users worldwide in 2020 and it is expected to grow to 4.6 billion by 2025. 

Needless to say, if you want to reach your target audience, they most likely have emails and you can reach them right in their inboxes.

[Read More…]

Why Schema Might be the Next BIG Ranking Factor

Schema
Schema is the new way of Google, Yahoo and Bing to sort the whole internet out. It is a system that will make it easier for their search engines to identify what a site, or even a paragraph, is all about. So now that we know, the question to ask yourself is, how will Schema affect SEO?

[Read More…]

Yes we Can! Says the White Hat SEO Hacker

Building links is one of the toughest parts of SEO. Being a blogger for some time, I know how tough it is to just get your content out there and let people create buzz out of it. If you’re a black hatter, you’re most probably building links by yourself through doorway pages or comment spamming. But if you’re a white hatter, what now?

[Read More…]

What Is White Hat SEO and How Do We Approach It?

White Hat SEO

SEO has a long history. It became a “thing” ever since Google gained its fame as the top search engine. But before it became a variety of technical factors, it was simply a matter of content. Which is what white hat SEO was about. When SEO was at its infancy, content was the only thing needed to rank higher and better in the search engines. Content is still one of the main driving factors when it comes to white hat SEO, but with the constant algorithm updates, evolving strategies, and the user’s ever-changing needs, is content still enough for white hat SEO? 

[Read More…]

Seven simple things that matter in your site’s SEO

Seven SEO Tips

Did you ever wonder what really matters in SEO? What stuff makes your site rank higher? What would make your Google rankings better? What is the secret ingredient to the brew? I talk about the 7 simple things that matters in your site’s SEO:

[Read More…]