On site optimization accounts for around twenty five percent (25%) of your entire SEO factor. This is a simplified, Complete On Site Optimization Tutorial for anyone who is new to SEO and wants to know how to make the most out of their on site optimization.
The guide includes the following:
Title Tag
The title tag is one of the oldest attributes there is to a webpage’s layout. Title Tags have been existent since websites came to being. Title tags are also one of the most important attributes that you will ever get to use in your on site optimization. This is a Tutorial to Title Tags.
Keywords are vital to your site’s SEO. Keywords are the cornerstone of your entire SEO campaign. Without the right keywords, your SEO structure has no foundation and will get you nowhere. Understanding keyword density is one step to leveraging your website’s on-site optimization. This is a Tutorial to Keyword Density.
Keyword Prominence, Frequency, Proximity
Now that we’ve discussed keyword density, it’s time you know the other factors when it comes to keywords in your on-site optimization. Understanding keyword prominence, frequency and proximity can help you leverage the power and placing of your keywords in your website. This is a tutorial for Keyword Prominence, Frequency and Proximity.
You’ve got a link here and a link there. The internet is full of links. Each time you click a link, chances are, it means you’re traveling from a certain webpage to another. In SEO, understanding the outbound link is one step forward for your on-site optimization. I’ll also be talking about hidden keywords in your links below. This is a Tutorial for Outbound Links.
Now that we have established outbound links, here’s one more that could help you with your on site optimization – image SEO. How do you do optimization for images? How do you use image alt text? How do you use image title? Does changing an image filename help? This is an Image Optimization Tutorial
Now that we’ve covered how you can optimize images in your website, let’s move on to understanding Sitemaps and its effects to your on site SEO structure. This is a Tutorial to Sitemaps.
URL slugs are the exact address of a specific website. It is the location where webpages are accessed when typing their URL in the address bar. Optimizing URL slugs is not a very hard thing to do. But if you ask me, it is one of the most important things you can do in your on site optimization process. This is a Tutorial for URL Slugs.
Internal linking is all about getting your webpages interconnected with each other. The world wide web is made up of links – you navigate from webpage to webpage through links. You recommend another webpage through links. But internal linking is more than just about navigation and recommendation. This is a Tutorial for Internal Linking.
These topics will be discussed in my next posts. Again, this guide is for beginners and starting SEO specialists. On site optimization is not such an easy thing to do and apply. This tutorial is meant to help out new and up-coming SEO specialists in understanding the principles behind these factors.
Enjoy!
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Great Article which will be helpful for those who are seo starter like me. Keep it up
Thank you
I like this blog. Its very helping for me. I am a website designer and search engine optimization professional. Thanks for this great tips.
Nice information and easy way to present this whole S.E.O tutorial. I like this presentation criteria which is used in this article.
I really like reading post from this blog. I always consider this on page optimization in my blogs. If someone ask me about on page optimization, I always show them this post to learn more about on page optimization easily.
Armon Gatus recently posted..Keep an Eye to Google Project Glass!
Thanks Armon :) yeah this is a nitty-gritty approach to on site optimization. Honestly, just applying this will already have a huge impact to your rankings. There is one thing I’ve left out here though coz it’s for another tutorial – that’s about User Experience.
Hi Sean,
Really nice tutorial for SEO but your article will be very nice if you will represent it with proper examples. We are waiting for your article with detailed example provided here so as to we will be use it.
Hi James,
I think the lessons here are already very detailed with proper examples. I did not go through the extensive – to the point of making videos and more screenshots to drive my point because I expect my readers to at least grasp the basic fundamentals of both HTML and how it can affect SEO as an on-site optimization necessity.
Hi Sean,
I like that you solve my query. If your idea behind it is to know your readers at least basics then it is one of the best complete site optimization tutorial.
Glad you like his one James. I put in a lot of effort in it – and lots and lots of people have benefited from this series as far as I’ve heard.
Nice article. Thanks for sharing such valuable information.
oh that’s the tremendous article. the information shared is very very useful the tricks about the on page SEO is really fabulous. The article presented in understandable way. Thank you so much for sharing the information.
This is the best article i have ever read on the SEO till now and have learn a lot from.
A nice compilation, Sean! Very concise, but it covers all the necessary points.
What’s always bugged me, though, is how people say there is no such thing as keyword density. As if that was something invented by delusional SEOs ‘minds.
In practice, though, keyword density is vital!
I’ve discovered that Google would normally look into instances like these:
“Blue widgets and again blue widgets, isn’t it, blue widgets?”
So, I’d avoid repeating keywords just several words apart. But then it’s just in my experience, I have no way of proving it scientifically. :)
Besides, I usually check my keyword density with Website Auditor from Powersuite. Even though I normally can tell if I overdid it with keyword,s it’s nice to be sure. Yeah, there is no rule here, but I like to keep mine under 5-6%.