Tag: seo tips

Content is a cornerstone of SEO. First of all, you must ensure you’re providing valuable content to get visible on the search engine results page (SERP). And sometimes, it can be challenging to measure the page quality since there aren’t many parameters that differentiate good content from bad. 

How often do SEOs repeat time and again in their minds that content is king but fail to make it convert to traffic? It all boils down to SEO site structure and how content plays a role in leading users through a significant experience on their website. I have been in the industry for a […]

Site traffic being a ranking factor is what most SEO beginners and some intermediate SEOs believe to be true. I can’t blame them since I even believed it when I was just starting in SEO. But what’s the truth? Does site traffic not affect our site’s rankings as Google says? Or is there something deeper […]

2011 was the year that Google rolled out the famous Panda update where they rewarded high-quality sites and reduce the presence of low-quality websites in their search results pages. This led to a massive change in the best practices of the SEO industry. Webmasters and SEOs around the world immediately changed their content strategy to […]

Having a stable SEO foundation is what all of us in industry yearn for. Oftentimes, we have to make do with what we can work with – a relatively old website with so many onsite factors left unoptimized, a spammy backlink profile, and so many facets left ignored. But, there are moments wherein we get […]

A few weeks has passed since Google rolled out their latest broad core algorithm update. Articles have circulated that highlighted the ones that experienced massive wins and other sites that experienced the opposite. The prevailing factor that I see whenever Google rolls out broad core algorithm updates are questions such as “how do I fix […]

Imagine this scenario, you have published a well-crafted landing page that provides quality content and authoritativeness that Google is looking for and containing the keyword that you want to rank it for. After a while, you check the SERPs to see if your website is ranking for it, and then you see it: You have […]

One of the worst things that could happen to any website that you have given a lot of time and effort to optimize is seeing it get attacked by any form of negative SEO. Despite the many advancements in SEO and cybersecurity over the past few years, attacks can still happen in a frequent basis, […]

SEO has thought us many lessons over the past few years, and one of them is to optimize everything in a site. Rankings can rise or fall on a drop of a hat and fixing up every detail would ensure that your site would be able to keep steady or recover quickly from any algorithm […]

Writing content about SEO and digital marketing can really take you to so many places across the internet, and really makes you stretch your imagination of what you can or can’t do. With the abundance of tools, strategies, and tips going around, there is no one definitive way of doing SEO.