Last updated on
An algorithm update is an update by Google that aims to improve the performance of their search engine. These updates aim to address concerns such as search ranking, mobile optimization, the penalization of various websites, and content optimization. Algorithm updates tend to cause ranking fluctuations, some of which can permanently affect a website’s rankings. Some of the past algorithm updates have become very important for the long-term implications that they have provided, like Google Vince, Google Penguin, and Google Venice.