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Category: SEO tips and tricks

How to Optimize Google’s Knowledge Graph for SEO

Last updated on August 10, 2020 at 01:36 pm Innovation. That’s what Google constantly strives for with the different software, products, and services they offer. Google’s knowledge graph is just one of the innovations that made a user’s search experience better and faster. Released back in 2012, the Knowledge Panel is a tool that enables […]

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How to Set Up UTM Tracking for Your Campaigns

Last updated on June 20, 2020 at 04:18 pm Digital Marketers like us know that data is the main source of assurance that our campaigns are helping businesses take off in the digital space. Enter UTM tracking. With just a few simple steps, you can now have a measurement of the impact that your campaign […]

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The Ultimate HARO Guide for Brands and SEO

Last updated on July 10, 2020 at 04:59 pm Help a Reporter Out or HARO is an online PR platform that is used by journalists and bloggers from popular websites to connect with sources to help out with their content. This, in turn, allows sources to get valuable media coverage from high traffic websites that […]

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A Guide to Creating an SEO Strategy for Website Revamps and Migrations

Last updated on June 28, 2020 at 04:59 pm Most SEO Horror stories come from one thing – Site revamps and migrations. A client’s failure to inform their SEO provider regarding their site revamp or migration often leads to disastrous SEO results. But there are instances wherein an SEO provider doesn’t fully grasp the tasks […]

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How BERT Affects SEO and How You Can Optimize For It

Last updated on July 2, 2020 at 04:39 pm Google’s roll-out of BERT caused a massive buzz in the whole SEO industry since they deemed it as “the most important update in five years”. This particular update, called BERT, officially impacts 10% of search queries. That’s already a massive number since there are millions of […]

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