SEO Hacker’s Top 10 of 2016
Happy New Year, SEO Hackers! It’s our sixth year and we are still going strong! As an SEO Company here in the Philippines, we are now larger than ever and it is because of YOU that we are where we are right now. I believe that this is the perfect opportunity for us to review what we did last year so I will be listing down some of SEO Hacker’s best and most read posts from the past year.
Do bear in mind that this list is not particularly arranged or ranked in any way and we have many more articles that deserve to be in the list. All of the articles that we published this year, whether they are guest posts or guides all have depth and value but I’ll be focusing on 10 articles that I think deserve to be re-read as we move forward to 2017. Let’s get started.
It’s all in the link – that’s what I always say. Just enough quantity with the right quality. The perfect mix.
We all know that a hundred good links is better than 10,000 bad ones – but how exactly can you tell? Where’s the dividing line between ‘really great’ and ‘downright shady’?
SEO Hacker is scaling up. We constantly are and I’ve learned a lot in the past 2 years about what it really means to be CEO. So for this series, I’ll be discussing more about how to run your SEO team better. Whether you’re an SEO agency owner, a business owner who hired an SEO company to do the work, or a startup SEO guy who may even be outsourcing a lot of the work to other people – this is for you.
The two most important things to a website that wants to make money: Conversion Rate Optimization and SEO. In a perfect world, these two should be the powerhouse – the quarterback – to online success.
The thing is, it’s not a perfect world. And the two may have some intersecting problems along the way that may hinder your success instead.
$1,500 per month. That’s the minimum of how much our Conversion Rate Optimization services costs. And yes clients from all over the globe do get them. Recently, however, we are giving parts of it away for free and it has already landed us over $32,000 in sales – just for 1 client.
“We need a new look. We need to make our site mobile responsive…”
Totally agree with my client on that end. So I advised them on just one thing.
“Make sure you make the URLs the same for our important pages and landing pages.”
That’s all I asked.
Then January came. The site was launched – and while there was huge celebration happening on the other side of the world (because this was an global company), my brain was having a heart attack.
The URLs were all changed.
Google is known for changing its search algorithms regularly. When it does, some SEO techniques that were once considered the best are now called spammy and intentionally misleading. This forces web developers and SEO marketers to quickly change tactics, often revamping an entire SEO plan within a few days to keep a website from falling off of Google’s search results.
Webmasters, SEO experts, and digital marketers are always looking for new and powerful SEO tools to make their jobs easier and help their clients reach more potential customers. There are a lot of tools out there, but some of them are not as good as others, and some require webmasters to pay a hefty fee to access.
8 How we Analyzed and Improved our Term Frequency – Inverse Document Frequency (TF*IDF) in 10 Minutes
Last week, we discussed the importance of TF*IDF to SEO and we learned a few things, which is good. The thing about SEO is that a lot of it is trial and error so we’re going to be taking learning about TF*IDF which means Term Frequency – Inverse Document Frequency a step further by doing a case study on it using actual data from the SEO Hacker website.
The cat, or rather, the penguin is out of the bag. Penguin 4.0, which may well be the last Penguin by-version update by Google is rolling out and we’re already seeing the fluctuations in the search engine results pages. Here’s how Penguin 4.0 affects SEO long-term.
In SEO, it is important to build a rapport with your readers because generally, people are more likely to enjoy perusing content shared by people or websites that they like. This is the reason why many SEO Specialists as well as Internet Marketers spend so much time perfecting their craft so that people’s average dwell time would get better over time as well as formulating general strategies in order to retain their converted leads.
And that’s it! I really hope that you enjoyed reading (or re-reading) some of our best articles! I look forward to sharing more articles with you next year but for now, enjoy your holidays! Happy New Year, SEO Hackers!